Friday, July 23, 2021

Guardians, yes. Font and logo design, no.

 Welcome to Guardians Baseball Cards. Well, I assume that's what we'll call this joint now. I'm actually fine with the name. Would I have preferred others over it? Sure. But, meh. It is what it is.

As for the logo and font design, though!? The organization has the prime opportunity to REBRAND itself. Quite literally. Drop the old 50's-70's font style. Heck, why even keep the same color scheme? Well, okay, keep the red, white, and blue. You know, 'Murica and all.

But, these designs... 

Just... no. I can only hope these are potential options, though I am sure we are too far into things now for them to just be concept art. Look, folks, even Coke messed up when they did New Coke. Okay? we get it. You tried. This fails on every level. Now, hire a real brand marketing and design company and find some self respect.

I do wonder now, though, if they will ink a deal with GoGuardian...